Why we buy : the science of shopping
by
 
Underhill, Paco.

Title
: 
Why we buy : the science of shopping

Author
: 
Underhill, Paco.

ISBN
: 
9781587990441

Personal Author
: 
Underhill, Paco.

Publication Information
: 
London : Texere, 2000.

Physical Description
: 
255 pages : illustrations ; 24 cm

General Note
: 
Originally published: 1999.

Subject Term
: 
Shopping.
 
Shopping -- Psychological aspects.
 
Consumer behavior.
 
Marketing -- Planning.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxGeneral Books000114130658.834 UND1
VEGA BordeauxGeneral Books000006124658.834 UND2