The focal handbook of commercial photography
by
 
Kopelow, Gerry, 1949-

Title
The focal handbook of commercial photography

Author
Kopelow, Gerry, 1949-

ISBN
9780240802145

Personal Author
Kopelow, Gerry, 1949-

Publication Information
Boston : Focal Press, ©1998.

Physical Description
xvi, 355 pages : illustrations (some color) ; 24 cm

Contents
Starting Point -- The Nature of the Beast -- Professional Training & Career Possibilities -- Working in the Industry -- The Making of the Product -- New Ways of Working -- Computer Applications & Telecommunications -- The Nuts & Bolts of Doing Business -- Money Management -- You Don't Have to Be Alone -- Finding Affordable & Functional Equipment -- The Small Commercial Studio -- Photographic Lighting -- Basic Camera Technique -- Efficient Shooting Practices -- Working Outside the Studio -- Making It Happen -- An Introduction to Pricing -- Client Relations & Professional Standards -- The Commercial Photographer's Darkroom.

Subject Term
Photography -- Business methods.
 
Commercial photography.
 
Photography -- Vocational guidance.
 
Photography -- Equipment and supplies.

Electronic Access
Table of contents http://catdir.loc.gov/catdir/toc/els032/97033002.html
 
Publisher description http://catdir.loc.gov/catdir/description/els032/97033002.html