The role of management -- The jobs of management -- The challenge to management -- The Sears story -- What is a business? -- What is our business- and what should it be? -- The objectives of a business -- Today's decisions for tomorrow's results -- The principles of production -- The Ford story -- Management by objectives and self-control -- Managers must manage -- The spirit of an organization -- Chief executive and board -- Developing managers -- What kind of structure? -- Building the structure -- The small, the large, the growing business -- The IBM story -- Employing the whole man -- Is personnel management bankrupt? -- Human organization for peak performance -- Motivating to peak performance -- The economic dimension -- The supervisor -- The professional employee -- The manager and his work -- Making decisions -- The manager of tomorrow.