Behavioural aspects of marketing
by
 
Williams, Keith C.

Title
: 
Behavioural aspects of marketing

Author
: 
Williams, Keith C.

ISBN
: 
9780434923007

Personal Author
: 
Williams, Keith C.

Publication Information
: 
London : Heinemann, 1981.

Physical Description
: 
ix, 235 pages : illustrations ; 24 cm.

Series
: 
The marketing series
 
Marketing series.

General Note
: 
"Published on behalf of the Institute of Marketing and the CAM Foundation."

Subject Term
: 
Motivation research (Marketing)
 
Consumers.

Added Corporate Author
: 
Institute of Marketing.
 
CAM Foundation.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
RC BraamfonteinGeneral Books000016160658.8 WIL1
RC BraamfonteinGeneral Books000016179658.8 WIL2
RC BraamfonteinGeneral Books000016168658.8 WIL5
RC BraamfonteinGeneral Books000016170658.8 WIL6
RC Cape TownGeneral Books000016172658.8 WIL1
RC Cape TownGeneral Books000016182658.8 WIL2
RC Cape TownGeneral Books000016171658.8 WIL3
VEGA BordeauxGeneral Books000006140658.8 WIL1