Strategic management : concepts.
by
 
David, Fred R.

Title
: 
Strategic management : concepts.

Author
: 
David, Fred R.

ISBN
: 
9780136069676

Personal Author
: 
David, Fred R.

Edition
: 
12th ed. / Fred R. David.

Publication Information
: 
Upper Saddle River, N.J. : Pearson/Prentice Hall, ©2009.

Physical Description
: 
xxxviii, 336 pages : illustrations (chiefly color), map ; 28 cm

General Note
: 
Previous ed. by Peter Wright, Mark J. Kroll, John A. Parnell published 2007.

Subject Term
: 
Strategic planning -- Case studies.


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