Marketing today
by
Oliver, Gordon, 1941-
Title
:
Marketing today
Author
:
Oliver, Gordon, 1941-
ISBN
:
9780135578698
Personal Author
:
Oliver, Gordon, 1941-
Edition
:
2nd ed.
Publication Information
:
Englewood Cliffs, N.J. ; London : Prentice-Hall International, ©1986.
Physical Description
:
xvi, 425 pages : illustrations ; 23 cm
General Note
:
Previous edition: 1980.
Includes index.
Subject Term
:
Marketing.