Contemporary cases in South African marketing
by
 
Abratt, Russell.

Title
: 
Contemporary cases in South African marketing

Author
: 
Abratt, Russell.

ISBN
: 
9781919876047

Personal Author
: 
Abratt, Russell.

Publication Information
: 
Claremont, South Africa : New Africa Books, 2001.

Physical Description
: 
180 pages ; 25 cm

Abstract
: 
A collection of cases from leading organisations in South Africa.

Subject Term
: 
Marketing -- South Africa -- Case studies.
 
Marketing -- South Africa.
 
Marketing. (OCoLC)fst01010167

Geographic Term
: 
South Africa. (OCoLC)fst01204616


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