The Context of Strategic Human Resource Management -- An Investment Perspective of Human Resource Management -- Adopting an Investment Perspective -- Managing Employees at United Parcel Service -- Factors Influencing How "Investment Oriented" an Organization Is -- Southwest Airlines: A Case Study Linking Employee Needs Satisfaction and Organizational Capabilities to Competitive Advantage by Roger Hallowell -- Producing Sustainable Competitive Advantage Through the Effective Management of People by Jeffrey Pfeffer -- Trends Affecting Human Resource Management -- Impact of Technology -- Workforce Demographic Changes and Diversity -- Diversity Initiatives at Intel -- Telecommuting as Part of a Strategic Human Resource Management Program / The Strategic Management of Workplace Diversity Initiatives: Public Sector Implications / Strategic Planning -- Models of Strategy -- The Process of Strategic Management -- Mission Statement -- Analysis of Environment -- Organization Self-Assessment -- Establishing Goals and Objectives -- Setting Strategy -- Corporate Strategies -- Business Unit Strategies -- Distinctive Human Resources Are Firms' Core Competencies / Strategic Human Resource Management: Linking the People with the Strategic Needs of the Business / The Evolving/Strategic Role of Human Resource Management -- HR Roles at Mercantile Bank -- Strategic HR Versus Traditional HR -- Barriers to Strategic HR.