What is strategy, and does it matter?
by
 
Whittington, Richard, 1958-

Title
What is strategy, and does it matter?

Author
Whittington, Richard, 1958-

ISBN
9781861523778

Personal Author
Whittington, Richard, 1958-

Edition
2d ed.

Publication Information
London : Thomson Learning, 2001.

Physical Description
x, 151 pages : illustrations ; 24 cm

Contents
1. What is strategy and does it matter? -- 2. Theories of strategy -- 3. Strategic leadership -- 4. Strategic choice -- 5. Growth strategies -- 6. Managing strategy -- 7. Does it matter?

Subject Term
Strategic planning.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxGeneral Books000007263658.4012 WHI1
VEGA BordeauxGeneral Books000006339658.4012 WHI3
VEGA DurbanGeneral Books000014684658.401 WHI1
VEGA DurbanGeneral Books000014726658.401 WHI2