Marketing magic : success stories from South Africas's top marketers
by
 
Dorrian, A. P. (A. Paul)

Title
: 
Marketing magic : success stories from South Africas's top marketers

Author
: 
Dorrian, A. P. (A. Paul)

ISBN
: 
9781868722419

Personal Author
: 
Dorrian, A. P. (A. Paul)

Publication Information
: 
Halfway House : Zebra, 1998.

Physical Description
: 
xix, 223 pages

Contents
: 
Practical segmentation World-class advertising Innovative sales and marketing World-class service Marketing research New product development Buyer behaviour.

Subject Term
: 
Marketing -- South Africa.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VC SandtonGeneral Books000051975658.8 DOR1
VEGA BordeauxGeneral Books000005958658.8 DOR1
VEGA BordeauxGeneral Books000145055658.8 DOR2
VEGA BordeauxGeneral Books000116157658.8 DOR3
VEGA PretoriaGeneral Books000147666658.8 DOR1