Principles of marketing.
by
 
Kotler, Philip.

Title
Principles of marketing.

Author
Kotler, Philip.

ISBN
9780130961907

Personal Author
Kotler, Philip.

Edition
8th ed. / International ed. / ; Philip Kotler, Gary Armstrong.

Publication Information
Upper Saddle River, N.J. ; London : Prentice Hall International, ©1999.

Physical Description
635, [56] pages : color illustrations, portraits ; 26 cm

General Note
Previous edition: 1996.
 
Includes index.

Subject Term
Marketing.
 
Marketing. (OCoLC)fst01010167

Added Author
Armstrong, Gary.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025455482658.8 K87P 19995
VC Durban NorthGeneral Books000023105658.8 KOT1