Co-opetition
by
 
Brandenburger, Adam.

Title
: 
Co-opetition

Author
: 
Brandenburger, Adam.

ISBN
: 
9780385479509

Personal Author
: 
Brandenburger, Adam.

Edition
: 
1st Currency pbk. ed.

Publication Information
: 
New York : Doubleday, 1998.

Physical Description
: 
pages : illustrations ; 25 cm

General Note
: 
"A Currency paperback."
 
"A revolutionary mindset that redefines competition and cooperation in the marketplace ... The game theory strategy that's changing the game of business."

Subject Term
: 
Strategic planning.
 
Competition.
 
Cooperation.
 
Game theory.

Added Author
: 
Nalebuff, Barry, 1958-


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VC Durban NorthGeneral Books000126067658.4 BRA1