New media technology : cultural and commercial perspectives
by
 
Pavlik, John V. (John Vernon)

Title
New media technology : cultural and commercial perspectives

Author
Pavlik, John V. (John Vernon)

ISBN
9780205270934

Personal Author
Pavlik, John V. (John Vernon)

Edition
2nd [rev.] ed.

Publication Information
Boston : Allyn and Bacon, ©1998.

Physical Description
xiv, 400 pages ; 23 cm

General Note
Revised edition of: New media technology and the information superhighway. 1996.

Contents
New Media Technology: An Industry Overview -- The Internet: Today's Information Superhighway -- Historical Perspectives: Media at the Millennium -- The Technology -- From Convergence to the Information Superhighway: Concepts and Applications in Cyberspace -- Masters of the Universe -- Rewriting the Editorial and Creative Process -- Marketing Electronic Publications -- The Legal and Regulatory Environment -- Social and Cultural Consequences -- The Future: The Age of Random Access -- Glossary of New Media Technology Terms.

Subject Term
Mass media -- Technological innovations.
 
Mass media -- Social aspects.
 
Mass media -- Economic aspects.
 
Mass media -- United States.
 
Mass media. (OCoLC)fst01011219
 
Mass media -- Economic aspects. (OCoLC)fst01011239
 
Mass media -- Social aspects. (OCoLC)fst01011303
 
Mass media -- Technological innovations. (OCoLC)fst01011322
 
Informatietechnologie.
 
Multimedia.
 
Sociale aspecten.

Geographic Term
United States. (OCoLC)fst01204155

Added Author
Pavlik, John V. (John Vernon). New media technology and the information superhighway.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VC Durban NorthGeneral Books000021990302.23 PAV1