The New Agenda: Putting People at the Heart of Corporate Purpose. People inspiration: some professional experiences. People are at the centre of business success. The three tenets of the new agenda. The nine capabilities of the new agenda -- The Three Tenets: The Philosophy of the Living Strategy. The first tenet: we operate in time. The second tenet: we search for meaning. The third tenet: we have a soul -- The Six Steps to Creating a Living Strategy. The living strategy journey: bridging from philosophy to action. Step one: building a guiding coalition. Step two: imagining the future. Step three: understanding current capability and identifying the gap.