Buyer behaviour : strategic marketing applications
by
Du Plessis, P. J.
Title
:
Buyer behaviour : strategic marketing applications
Author
:
Du Plessis, P. J.
ISBN
:
9781868640805
Edition
:
1st ed.
Publication Information
:
Johannesburg : International Thomson, 1997.
Physical Description
:
385 pages
Subject Term
:
Marketing.
Consumer behavior.
Added Author
:
Du Plessis, P. J.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| VC Sandton | General Books | 000051341 | 658.8 BUY | 1 |