Marketing research : measurement & method : a text with cases. Volume 2
by
 
Tull, Donald S.

Title
: 
Marketing research : measurement & method : a text with cases. Volume 2

Author
: 
Tull, Donald S.

ISBN
: 
9781868910205

Personal Author
: 
Tull, Donald S.

Edition
: 
6th ed.

Publication Information
: 
Upper Saddle River, N.J. : Prentice Hall, ©1993.

Physical Description
: 
xviii, 464 pages : illustrations

General Note
: 
Vol. 1 of set (also published as one).

Subject Term
: 
Marketing research -- Case studies.
 
Marketing research. (OCoLC)fst01010284

Added Author
: 
Hawkins, Del I.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
RC BraamfonteinGeneral Books000016099658.83 TUL1
RC BraamfonteinGeneral Books000016100658.83 TUL2
VC PietermaritzburgGeneral Books000091011658.83 TUL1
VC SandtonGeneral Books000051475658.83 TUL1