Mass media research : an introduction
by
 
Wimmer, Roger D.

Title
: 
Mass media research : an introduction

Author
: 
Wimmer, Roger D.

ISBN
: 
9780534174729

Personal Author
: 
Wimmer, Roger D.

Edition
: 
4th ed.

Publication Information
: 
Belmont, Calif. : Wadsworth Pub. Co., 1994.

Physical Description
: 
xiv, 497 pages : illustrations ; 24 cm.

Series
: 
Wadsworth series in mass communication
 
Wadsworth series in mass communication.

Subject Term
: 
Mass media -- Research.
 
Médias -- Recherche.
 
Mass media -- Research. (OCoLC)fst01011296

Added Author
: 
Dominick, Joseph R.

Electronic Access
: 
Table of contents http://www.gbv.de/dms/bowker/toc/9780534174729.pdf
 
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1515/93024684-b.html
 
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1515/93024684-d.html


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VC Durban NorthGeneral Books000022005302.230 WIM1
VC SandtonGeneral Books000053573302.230 WIM1