International marketing
by
 
Cateora, Philip R.

Title
: 
International marketing

Author
: 
Cateora, Philip R.

ISBN
: 
9780256128741

Personal Author
: 
Cateora, Philip R.

Edition
: 
8th ed., (International Student Edition)

Publication Information
: 
Homewood, IL : Irwin, ©1993.

Physical Description
: 
xxiv, 776 pages : illustrations (some color), maps ; 24 cm.

Series
: 
The Irwin series in marketing
 
Irwin series in marketing.

Subject Term
: 
Export marketing.
 
International business enterprises.
 
Internationales Marketing.
 
Export marketing. (OCoLC)fst00918703
 
International business enterprises. (OCoLC)fst00976774
 
Marchés d'exportation.

Electronic Access
: 
Table of contents http://www.gbv.de/dms/bowker/toc/9780256105131.pdf


LibraryMaterial TypeItem BarcodeShelf NumberCopy
RC BraamfonteinGeneral Books000016135658.8 CAT1