Marketing management in South Africa
by
 
Stanton, William.

Title
Marketing management in South Africa

Author
Stanton, William.

ISBN
9781868132928

Edition
1st ed.

Publication Information
Johannesburg : Lexicon Publishers, ©1992.

Physical Description
662 pages

Abstract
Case studies : Airkon, City Lodge, Mutual Building Society.

Subject Term
Marketing -- Management.
 
Marketing -- South Africa.
 
Marketing. (OCoLC)fst01010167
 
Marketing -- Management. (OCoLC)fst01010209

Geographic Term
South Africa. (OCoLC)fst01204616

Added Author
Stanton, William.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
RC BraamfonteinGeneral Books000016069658.8 STA1
VC SandtonGeneral Books000053987658.8 MAR1