Business management for entrepreneurs
by
Nieuwenhuizen, C. (Cecile)
Title
:
Business management for entrepreneurs
Author
:
Nieuwenhuizen, C. (Cecile)
ISBN
:
9780702189210
Edition
:
2nd ed.
Publication Information
:
Claremont, Cape Town : Juta, 2011.
Physical Description
:
xvi, 271 pages : illustrations ; 25 cm
General Note
:
Originally published in 2007.
Contents
:
ch. 1. Introduction to business management for the entrepreneur -- ch. 2. General management -- ch. 3. The financial function -- ch. 4. The marketing function -- ch. 5. Operations management -- ch. 6. The purchasing function -- ch. 7. The human resource function -- ch. 8. Information management -- ch. 9. Public relations.
Abstract
:
Introduces the business functions of a business that has developed beyond the start-up phase and guides the entrepreneur in managing essential business functions including finance, marketing, operations management, purchasing and the supply chain, human resources and public relations.
Subject Term
:
Entrepreneurship.
Small business -- Management.
Added Author
:
Nieuwenhuizen, C. (Cecile)
De Beer, Andreas.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| VC Waterfall | General Books | 000029387 | 658.022 BUS | 1 |
| VEGA Cape Town | Recommended Books | 000038378 | 658.022 BUS | 1 |
| VEGA Cape Town | Recommended Books | 000035868 | 658.022 BUS | 2 |
| VEGA Durban | Recommended Books | 000012153 | 658.022 BUS | 1 |
| VEGA Pretoria | General Books | 000009488 | 658.022 BUS | 1 |