Handbook of public relations
by
 
Skinner, J. C. (J. Chris)

Title
: 
Handbook of public relations

Author
: 
Skinner, J. C. (J. Chris)

ISBN
: 
9780195980226

Edition
: 
8th ed.

Publication Information
: 
Cape Town : Oxford University Press Southern Africa, ©2007.

Physical Description
: 
399 pages : illustrations, forms ; 24 cm

General Note
: 
Revised edition of: The handbook of public relations / Chris Skinner & Llew von Essen. 3rd ed. c1991.

Contents
: 
Fundamentals of public relations -- Public relations and the media -- The techniques of public relations -- Doing it right : a practical guide to protocol, business etiquette, and handling special events.

Subject Term
: 
Public relations -- South Africa.
 
Public relations. (OCoLC)fst01082892

Geographic Term
: 
South Africa. (OCoLC)fst01204616

Added Author
: 
Skinner, J. C. (J. Chris)
 
Skinner, J. C. (J. Chris). Handbook of public relations.


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