It's not about size : bigger brands for smaller businesses
by
Dickinson, Paul.
Title
:
It's not about size : bigger brands for smaller businesses
Author
:
Dickinson, Paul.
ISBN
:
9780753505939
Personal Author
:
Dickinson, Paul.
Publication Information
:
London : Virgin, 2001.
Physical Description
:
xii, 196 pages ; 22 cm.
Series
:
Virgin business guides
Subject Term
:
Brand name products.
Advertising -- Brand name products.
Small business -- Public relations.
Added Author
:
Shipp, Jonathan.
Added Corporate Author
:
Warwick Business School. Centre for Small and Medium Sized Enterprises.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| VEGA Bordeaux | General Books | 000114141 | 658.827 DIC | 1 |
| VEGA Cape Town | General Books | 000039978 | 658.827 DIC | 1 |