Promotional management
by
Govoni, Norman A. P.
Title
:
Promotional management
Author
:
Govoni, Norman A. P.
ISBN
:
9780137310197
Personal Author
:
Govoni, Norman A. P.
Publication Information
:
Englewood Cliffs, N.J. : Prentice-Hall, ©1986.
Physical Description
:
xiii, 578 pages ; 24 cm
Subject Term
:
Marketing.
Sales promotion.
Marketing -- Werbung -- Kaufmännische Berufe.
Marketing. (OCoLC)fst01010167
Sales promotion. (OCoLC)fst01103868
Verkooptechnieken.
Ventes -- Promotion.
Sales-promotion.
Marketing. (DE-588)4037589-4
Sales-promotion. (DE-588)4076968-9
Added Author
:
Eng, Robert J.
Galper, Morton.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| RC Braamfontein | General Books | 000015046 | 658.82 GOV | 1 |