International marketing
by
 
Czinkota, Michael R.

Title
: 
International marketing

Author
: 
Czinkota, Michael R.

ISBN
: 
9780030244018

Personal Author
: 
Czinkota, Michael R.

Edition
: 
5th ed.

Publication Information
: 
Fort Worth : Dryden Press, ©1998.

Physical Description
: 
xxix, 860, 16 pages : illustrations, maps (some color) ; 27 cm.

Series
: 
The Dryden Press series in marketing
 
Dryden Press series in marketing.

General Note
: 
One folded col. map in pocket.

Subject Term
: 
Export marketing.

Added Author
: 
Ronkainen, Ilkka A.

Electronic Access
: 
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/97066269-b.html


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxGeneral Books000007034658.84 CZI1