Global marketing strategies
by
 
Jeannet, Jean-Pierre.

Title
: 
Global marketing strategies

Author
: 
Jeannet, Jean-Pierre.

ISBN
: 
9780395710456

Personal Author
: 
Jeannet, Jean-Pierre.

Edition
: 
3rd ed.

Publication Information
: 
Boston : Houghton Mifflin, ©1995.

Physical Description
: 
xxv, 896 pages : illustrations ; 24 cm

Subject Term
: 
Export marketing -- Management.
 
Export marketing -- Management -- Case studies.

Added Author
: 
Hennessey, Hubert D.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
RC BraamfonteinGeneral Books000089101658.848 JEA1
RC BraamfonteinGeneral Books000089102658.848 JEA2
VC SandtonGeneral Books000051545658.848 HEN1
VEGA BordeauxGeneral Books000051546658.848 HEN1
VEGA Cape TownGeneral Books000038375658.848 JEA1