Marketing, principles & perspectives
by
 
Bearden, William O., 1945-

Title
: 
Marketing, principles & perspectives

Author
: 
Bearden, William O., 1945-

ISBN
: 
9780072322972
 
9780072461282

Personal Author
: 
Bearden, William O., 1945-

Edition
: 
Third edition.

Publication Information
: 
Boston, Mass. ; Bogotá : McGraw-Hill, c2001.

Physical Description
: 
xxxvii, 596 páginas : ilustraciones ; 28 cm.

Series
: 
Series in marketing
 
Series in marketing.

General Note
: 
Incluye índices.

Added Author
: 
Ingram, Thomas N.
 
LaForge, Raymond W.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
RC BraamfonteinGeneral Books000089504658.8 BEA1
VC SandtonGeneral Books000053962658.8 BEA1
VC SandtonGeneral Books000053963658.8 BEA2
VC SandtonGeneral Books000053966658.8 BEA3
VC SandtonGeneral Books000053964658.8 BEA4
VC SandtonGeneral Books000053968658.8 BEA5
VC SandtonGeneral Books000053965658.8 BEA6
VC SandtonGeneral Books000053967658.8 BEA7
VEGA BordeauxGeneral Books000005963658.8 BEA1
VEGA BordeauxGeneral Books000005964658.8 BEA2
VEGA Cape TownGeneral Books000039284658.8 BEA1
VEGA Cape TownGeneral Books000039283658.8 BEA2