Consumer behavior : implications for marketing strategy
by
 
Hawkins, Del I.

Title
Consumer behavior : implications for marketing strategy

Author
Hawkins, Del I.

ISBN
9780256108217

Personal Author
Hawkins, Del I.

Edition
5th ed.

Publication Information
Homewood, IL : Irwin, ©1992.

Physical Description
xv, 674 p. : ill. (some color) ; 25 cm

Added Author
Best, Roger J.
 
Coney, Kenneth A.

Electronic Access
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007615233&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA


LibraryMaterial TypeItem BarcodeShelf NumberCopy
RC BraamfonteinGeneral Books000084246658.834 HAW1