Public relations
by
 
Jefkins, Frank William.

Title
: 
Public relations

Author
: 
Jefkins, Frank William.

ISBN
: 
9780273634324

Personal Author
: 
Jefkins, Frank William.

Edition
: 
5th ed. / rev. and edited by Daniel Yadin.

Publication Information
: 
London : Financial Times Pitman, 1998.

Physical Description
: 
ix, 293 pages ; 24 cm.

Series
: 
Frameworks.

Abstract
: 
The new edition of this successful textbook has been revised and updated to take account of recent developments in the field of public relations, including advances in technology such as e-mail, desk-top publishing and the Internet.

Subject Term
: 
Public relations.
 
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LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168015690395659.2 J47P 19981