Introduction to strategic management -- Strategic leadership: managing the strategy-making process for competitive advantage -- External analysis: the identification of opportunities and threats -- The nature of competitive advantage -- Internal analysis: distinctive competencies, competitive advantage, and profitability -- Building competitive advantage through functional-level strategy -- Strategies -- Building competitive advantage through business-level strategy -- Business-level strategy and the industry environment -- Strategy in high-technology industries -- Strategy in the global environment -- Corporate-level strategy: horizontal integration, vertical integration, and strategic outsourcing -- Corporate-level strategy: formulating and implementing related and unrelated diversification -- Implementing strategy -- Corporate performance, governance, and business ethics -- Implementing strategy in companies that compete in a single industry -- Implementing strategy in companies that compete across industries and countries -- Cases in strategic management -- Introduction: analyzing a case study and writing a case study analysis -- Cases.