Field of dreams : branding of school rugby teams in Durban : a case study of why brands target teenagers
by
Stricker, Bradley.
Title
:
Field of dreams : branding of school rugby teams in Durban : a case study of why brands target teenagers
Author
:
Stricker, Bradley.
Personal Author
:
Stricker, Bradley.
Publication Information
:
2013.
General Note
:
Dissertation (honours)--Independent Institute of Education, Sandton, 2013.
Subject Term
:
Branding (Marketing) -- South Africa -- Durban.
Teenage consumers -- South Africa -- Durban.
Consumer behavior -- South Africa -- Durban.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| VEGA Durban | Theses/Dissertations | 000011374 | 2013 | 1 |