Escaping the material : an explorative study on the psyches of South African generation Y fashion consumers
by
 
Naidoo, Marisha.

Title
: 
Escaping the material : an explorative study on the psyches of South African generation Y fashion consumers

Author
: 
Naidoo, Marisha.

Personal Author
: 
Naidoo, Marisha.

Publication Information
: 
2012.

General Note
: 
Dissertation (honours)--Independent Institute of Education, Sandton, 2012.

Subject Term
: 
Young consumers -- South Africa.
 
Consumer behavior -- South Africa.
 
Fashion merchandising -- South Africa.
 
Marketing research -- South Africa.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA DurbanTheses/Dissertations00001135420121