The legal limit : exploring the alcohol advertising ban in South Africa and its potential impact on the marketing and media industry
by
 
Ioannou, Sophia.

Title
: 
The legal limit : exploring the alcohol advertising ban in South Africa and its potential impact on the marketing and media industry

Author
: 
Ioannou, Sophia.

Personal Author
: 
Ioannou, Sophia.

Publication Information
: 
2012.

General Note
: 
Dissertation (honours)--Independent Institute of Education, Sandton, 2012.

Subject Term
: 
Marketing research -- South Africa.
 
Advertising -- Alcoholic beverages -- South Africa.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA DurbanTheses/Dissertations00001138120121