Hey, what board is that? : an auto/ethnographic exploration : the trends and purchase desicions among longboarders and the benefits for brands who facilitate them
by
Pauling, Thomas Gordan.
Title
:
Hey, what board is that? : an auto/ethnographic exploration : the trends and purchase desicions among longboarders and the benefits for brands who facilitate them
Author
:
Pauling, Thomas Gordan.
Personal Author
:
Pauling, Thomas Gordan.
Publication Information
:
2012.
General Note
:
Dissertation (honours)--Independent Institute of Education, Sandton, 2012.
Subject Term
:
Consumer behavior.
Brand choice.
Branding (Marketing)
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| VEGA Durban | Theses/Dissertations | 000011369 | 2012 | 1 |