Brand communication in context : reading pack.
by
 
Independent Institute of Education. Vega School of Brand Leadership.

Title
: 
Brand communication in context : reading pack.

Author
: 
Independent Institute of Education. Vega School of Brand Leadership.

Edition
: 
[2016 edition].

Publication Information
: 
[Johannesburg] : Sun Media Metro, 2016.

Physical Description
: 
1 volume ; 30 cm

General Note
: 
Packaging and reproduction by Sun Media Metro for Vega School of Brand Leadership.

Subject Term
: 
Communication in marketing.
 
Branding (Marketing)

Added Corporate Author
: 
Independent Institute of Education. Vega School of Brand Leadership.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA Cape TownPrescribed books000038858658.802BRA1