Music and its relevance to brand personality amongst the female youth market
by
 
Makhuza, Ponatshego.

Title
: 
Music and its relevance to brand personality amongst the female youth market

Author
: 
Makhuza, Ponatshego.

Personal Author
: 
Makhuza, Ponatshego.

Publication Information
: 
2015.

General Note
: 
Dissertation (honours)--Independent Institute of Education, Sandton, 2015.

Subject Term
: 
Branding (Marketing)
 
Young consumers.
 
Women consumers.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxReference Books000116020XX(18815.2)1