To like or not to like : an exploration of how South African brands use social media
by
 
Peake, Fiona.

Title
To like or not to like : an exploration of how South African brands use social media

Author
Peake, Fiona.

Personal Author
Peake, Fiona.

Publication Information
2015.

General Note
Dissertation (honours)--Independent Institute of Education, Sandton, 2015.

Subject Term
Communication in marketing -- South Africa.
 
Social media -- South Africa.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxPrescribed books000136075XX(18821.2)1