Creating shared value and brand sustainability : a South African advertising industry analysis
by
 
Barnard, Wilhemina.

Title
Creating shared value and brand sustainability : a South African advertising industry analysis

Author
Barnard, Wilhemina.

Personal Author
Barnard, Wilhemina.

Publication Information
2015.

General Note
Dissertation (honours)--Independent Institute of Education, Sandton, 2015.

Subject Term
Marketing research -- South Africa.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxReference Books000115052XX(18843.2)1