Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brands
by
 
Makhafola, Kelebogile.

Title
Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brands

Author
Makhafola, Kelebogile.

Personal Author
Makhafola, Kelebogile.

Publication Information
2015.

General Note
Dissertation (honours)--Independent Institute of Education, Sandton, 2015.

Subject Term
Consumer behavior.
 
Marketing research.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxRecommended Books000116034XX(18846.2)1