The eye of the driver : an analysis of what men and women see in luxury cars
by
 
Pougnet, Jacqueline.

Title
The eye of the driver : an analysis of what men and women see in luxury cars

Author
Pougnet, Jacqueline.

Personal Author
Pougnet, Jacqueline.

Publication Information
2014.

General Note
Dissertation (honours)--Independent Institute of Education, Sandton, 2014.

Subject Term
Consumer behavior.
 
Marketing research.
 
Automobiles -- Marketing.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxTheses/Dissertations000114850XX(18873.2)1