The impact of a city brand on the perceptions of its creative sector
by
 
Rees, Rhiannon.

Title
The impact of a city brand on the perceptions of its creative sector

Author
Rees, Rhiannon.

Personal Author
Rees, Rhiannon.

Publication Information
2014.

General Note
Dissertation (honours)--Independent Institute of Education, Sandton, 2014.

Subject Term
Marketing research.
 
Branding (Marketing)


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxReference Books000114849XX(18875.2)1