The informative content, creative strategies and visual images used in magazine advertisements by make-up brands to create impact, stimulate interest and sell foundation and pressed powder to black consumers : a content analysis
by
Minnaar, Ninette.
Title
:
The informative content, creative strategies and visual images used in magazine advertisements by make-up brands to create impact, stimulate interest and sell foundation and pressed powder to black consumers : a content analysis
Author
:
Minnaar, Ninette.
Personal Author
:
Minnaar, Ninette.
Publication Information
:
2011.
Physical Description
:
[ii], 42 pages
General Note
:
Dissertation (honours)--Independent Institute of Education, Sandton, 2011.
Subject Term
:
Marketing research.
Advertising -- Cosmetics.
Women consumers.
Consumers, Black.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| VEGA Cape Town | Theses/Dissertations | 000036016 | THE MIN | 1 |