The value of brand affiliation with lifestyle brands (Love Life and Diners Club)
by
 
Gcaba, Nomdumiso.

Title
The value of brand affiliation with lifestyle brands (Love Life and Diners Club)

Author
Gcaba, Nomdumiso.

Personal Author
Gcaba, Nomdumiso.

Publication Information
2011.

Physical Description
73 pages

General Note
Dissertation (honours)--Independent Institute of Education, Sandton, 2011.

Subject Term
Branding (Marketing)


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA Cape TownTheses/Dissertations000036009THE GCA1