E-commerce success in South Africa : the evolution of the Kalahari.com brand and the accompanying strategies that contributed to its long- term success
by
Van Rensburg, Rigard Janse.
Title
:
E-commerce success in South Africa : the evolution of the Kalahari.com brand and the accompanying strategies that contributed to its long- term success
Author
:
Van Rensburg, Rigard Janse.
Personal Author
:
Van Rensburg, Rigard Janse.
Publication Information
:
2012.
Physical Description
:
112 pages
General Note
:
Dissertation (honours)--Independent Institute of Education, Sandton, 2012.
Subject Term
:
Electronic commerce -- South Africa.
Branding (Marketing)
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| VEGA Cape Town | Theses/Dissertations | 000036026 | THE VAN | 1 |