The creative direction of TV adverts in luxury car brands in comparison to economy class car brands subsequent to the 2008 global economic recession
by
Ward, Katherine.
Title
:
The creative direction of TV adverts in luxury car brands in comparison to economy class car brands subsequent to the 2008 global economic recession
Author
:
Ward, Katherine.
Personal Author
:
Ward, Katherine.
Publication Information
:
2012.
Physical Description
:
74 pages
General Note
:
Dissertation (honours)--Independent Institute of Education, Sandton, 2012.
Subject Term
:
Television advertising.
Advertising -- Automobiles.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| VEGA Cape Town | Theses/Dissertations | 000036041 | THE WAR | 1 |