Analysis on the product placement of pop culture brands in the TV series Gossip Girl as perceived by generation ...
by
 
Khumalo, Philani.

Title
Analysis on the product placement of pop culture brands in the TV series Gossip Girl as perceived by generation ...

Author
Khumalo, Philani.

Personal Author
Khumalo, Philani.

Publication Information
2010.

Physical Description
[iv], 49 pages

General Note
Dissertation (honours)--Independent Institute of Education, Sandton, 2010.

Subject Term
Marketing research.
 
Young consumers.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA Cape TownTheses/Dissertations000036010THE KHU1