An investigation of brand names as product names in the South African context
by
 
Gape, Kenaleone.

Title
An investigation of brand names as product names in the South African context

Author
Gape, Kenaleone.

Personal Author
Gape, Kenaleone.

Publication Information
2015.

Physical Description
42 pages

General Note
Dissertation (honours)--Independent Institute of Education, Sandton, 2015.

Added Corporate Author
Independent Institute of Education. Vega School of Brand Leadership.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA PretoriaTheses/Dissertations000133770THE GAP1