Leveraging customer service to build brand equity
by
 
Withers, Neil Ian.

Title
Leveraging customer service to build brand equity

Author
Withers, Neil Ian.

Personal Author
Withers, Neil Ian.

Publication Information
2015.

Physical Description
xix, 57 pages

General Note
Dissertation (honours)--Independent Institute of Education, Sandton, 2015.

Added Corporate Author
Independent Institute of Education. Vega School of Brand Leadership.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA PretoriaTheses/Dissertations000148616THE WIT1