Social media, brand image and Statistics South Africa : an exploration of Twitter's role in enhancing a government department's brand image
by
 
Botha, Levina J.

Title
: 
Social media, brand image and Statistics South Africa : an exploration of Twitter's role in enhancing a government department's brand image

Author
: 
Botha, Levina J.

Personal Author
: 
Botha, Levina J.

Publication Information
: 
2016.

Physical Description
: 
viii, 51, 9 pages

General Note
: 
Dissertation (honours)--Independent Institute of Education, Sandton, 2016.

Added Corporate Author
: 
Independent Institute of Education. Vega School of Brand Leadership.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA PretoriaGeneral Books000133893THE BOTH1