An investigation into the current usage of brand equity models in the South African animal feed sector, with recommendations for an appropriate model
by
 
Allen, Jessica.

Title
: 
An investigation into the current usage of brand equity models in the South African animal feed sector, with recommendations for an appropriate model

Author
: 
Allen, Jessica.

Personal Author
: 
Allen, Jessica.

Publication Information
: 
2016.

Physical Description
: 
61, 5 pages

General Note
: 
Dissertation (honours)--Independent Institute of Education, Sandton, 2016.

Added Corporate Author
: 
Independent Institute of Education. Vega School of Brand Leadership.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA PretoriaTheses/Dissertations000148643THE ALL1