Guerrilla marketing : exploring its effect on consumer behaviour amongs Cape Town millennials
by
 
Hendricks, Erin.

Title
: 
Guerrilla marketing : exploring its effect on consumer behaviour amongs Cape Town millennials

Author
: 
Hendricks, Erin.

Personal Author
: 
Hendricks, Erin.

Publication Information
: 
2014.

Physical Description
: 
57 pages

General Note
: 
Dissertation (honours)--Independent Institute of Education, Sandton, 2014.

Added Corporate Author
: 
Independent Institute of Education. Vega School of Brand Leadership.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA Cape TownTheses/Dissertations000038998THE HEND1